Seoul-born singer, songwriter, and producer currently based in New York City, Juju B. Goode, has released "Mr. Lee," today. A single fully in Korean off his highly anticipated debut album, "Smile! You're On Camera," which presents a fresh take on K-Pop, drawing inspiration from an eclectic mix of genres like disco, rock, electronic, hip-hop, and more. After being featured on various noteworthy artists' tracks and singing the official soundtrack for Netflix Original series “XO, Kitty”, Juju B. Goode is now venturing beyond his established sound.
Emerging as a promising new artist, Juju B. Goode started his musical journey as a bedroom artist, captivating listeners with his debut EP, Future Boy (2020). This lo-fi K-R&B nostalgic exploration has resonated with audiences worldwide, earning millions of streams and gaining recognition through various Spotify editorials. Building on this success, Juju B. Goode continued to release a second EP, Garden (2021), and collaborate with notable artists, incorporating his eclectic range of influences into a captivating tapestry of melodies, rhythms, and introspective lyrics. After being featured on various noteworthy artists' tracks and singing the official soundtrack for Netflix Original series “XO, Kitty”, Juju B. Goode is now venturing beyond his established sound. The highly anticipated debut studio album, set to be released later this summer, artfully infuses his work with diverse musical genres, drawing inspiration from rock, disco, electronic, and hip-hop, all while allowing his Korean roots to shine through. With his boundless creativity and dedication to his craft, Juju B. Goode is poised to leave an indelible mark on the industry, inspiring and cultivating his fandom around the globe.
The name "Mr. Lee" serves as a homophone, symbolizing the enigmatic nature of understanding oneself or others, blurring the lines between an individual and a collective reflection. The song's journey began with a demo crafted during a trip to Korea, later refined in Brooklyn, and finally, it received a touch of pop brilliance in California, where Juju worked alongside Pablo and producer Sake by the Water. The result was a more polished and infectious sound, a departure from Juju B. Goode's previous lo-fi bedroom pop style. "Mr. Lee" takes listeners on a musical-like adventure, commencing with a captivating, orchestral, grand synth intro, and concluding with an infectious UKG breakdown and sing-together outro, encapsulating the rush and mystery of life in a bustling city. As the song began resonating with his friends, Juju B. Goode discovered that "Mr. Lee" was, in a sense, a letter to himself, a reflection of his life before taking the leap to pursue music full-time. Having left his marketing job and followed his lifelong dream of becoming a musician right before the pandemic struck, Juju B. Goode's personal journey intertwined beautifully with the song's profound lyrics.
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